2+ billion articles of children's clothing are trashed yearly
That's in the U.S. alone. The buy-and-toss cycle has become a massive environmental burden, consuming vast resources, water and energy.
donation is not the cure-all we've been led to believe
Most charities are overwhelmed with items in poor condition. Less than 20% of donated items actually find a second home.
we believe our children deserve a cleaner future
We are working to break the cycle by recirculating more kidswear. Our curated capsules of lightly pre-loved pieces make second hand dressing a ton of fun.
and you can help us close the loop!
know when to recycle
Not every garment is ready for re-use. Clothing with stains, rips, heavy pilling, broken or missing pieces should be recycled, not donated or passed along.
keep playtime going for lightly pre-loved styles
We have multiple options designed to make this part as easy as it is gratifying. Grab a mailing label. Pickup and drop-off options are also available in parts of NYC.